Finance & Insurance in Madison, WI — margin & metro benchmarks
The finance & insurance industry's national net profit margin is 20.2% (national, owner-operator basis — no metro-level margin exists in any public source). The Madison, WI metro has 1,094 finance & insurance establishments.
20.2%net margin · owner-operator basis
Owner-operator basis (IRS SOI sole proprietorships, TY2023): net income less deficit ÷ business receipts, at NAICS 52 (Finance & Insurance). Sole-proprietor labor is not expensed, so this overstates corporate-style profit. Margin is national only (IRS SOI);
never adjusted to look local — see methodology.
Finance & Insurance in the Madison, WI metro
Local counts from Census County Business Patterns (2023), metro (CBSA) grain; wage from BLS QCEW 2024 (metro grain). Average weekly wage is the Madison, WI metro (CBSA) figure from BLS QCEW 2024, private-sector.
| Metric | Value | |
|---|---|---|
| Establishments (metro) | 1,094 | Metro 2023 source ↗ |
| Employment (metro) | 23,976 | Metro 2023 source ↗ |
| Annual payroll (metro) | $2,350,891,000 | Metro 2023 source ↗ |
| Average weekly wage (metro) | $2,187 | Metro 2024 source ↗ |
Multi-year metro trends and metro-to-metro comparison are available to subscribers. This page shows the current national margin plus current metro counts.
Frequently asked
How many finance & insurance businesses are in the Madison, WI metro?
1,094 establishments (Census County Business Patterns, 2023).
What profit margin do finance & insurance businesses make?
About 20.2% net margin nationally (owner-operator basis, IRS SOI) — no metro-level margin is published.
What is the average finance & insurance wage in the Madison, WI metro?
$2,187 per week (BLS QCEW 2024, private sector) — about $113,724/year.
Run a finance & insurance business in Madison, WI?
mewayz runs your website, bookings, payments, invoicing, CRM and back office in one place — one login, one price, no per-seat fees. Built for how a finance & insurance business actually works, so you stop paying for five disconnected tools that don’t talk to each other.
Start free →14-day free trial · no card to build · cancel anytimemachine-readable JSON · NAICS 52