Full-Service Restaurants — profit margin & cost structure (U.S.)
For the U.S. full-service restaurants industry, IRS tax data shows an estimated 3.4% net margin on an owner-operator basis (national, sole proprietorships, tax year 2023). That figure — what a self-employed owner keeps per sales dollar before paying themselves — is the number this page exists to report; read the note below on how it's measured.
Cost structure
National, from IRS Statistics of Income (weighted sample). Where a component is not separately reported, it is shown as insufficient data — never estimated.
| Component | Value | |
|---|---|---|
| Cost of goods sold (% of receipts) | 37.5% | National source ↗ |
| Labor / officer compensation (% of receipts) | 16.1% | National source ↗ |
2019–2023 trend (national)
Change in the number of full-service restaurants establishments and employment, nationally, from Census County Business Patterns.
| Metric | 2019 | 2023 | Change | |
|---|---|---|---|---|
| Establishments | 254,873 | 258,626 | +1.5% | |
| Employment | 5,598,754 | 5,387,020 | -3.8% |
Business size distribution (national)
Share of U.S. full-service restaurants establishments by number of employees (Census County Business Patterns, 2023). 26% have fewer than 5 employees.
Where this industry operates — all 51 states
Establishment counts, employment, and wages are available for free elsewhere too (e.g. Data USA). States ordered by number of establishments — pick one for local context:
Frequently asked
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Download the free Full-Service Restaurants benchmark sheet (CSV) — a starter P&L pre-filled with these numbers · Pro workbook →
machine-readable JSON · NAICS 722511